Videos are huge for social media marketing, and boosting your videos on YouTube will get your business more exposure and followers. Finding the right keywords are key to getting your videos seen, so we’ve put together a few ways to help boost your video exposure.
Popular Keywords from Popular Videos
FREE YouTube Keyword Research Tools
Are you using YouTube auto-complete to find out what keywords you should be tagging your videos with? If not, you’re missing a great opportunity.
Simply, find popular phrases in your niche and add them to your keyword tags. For example, if you type in the word, jeweler, you will see the top searches on YouTube.
You can also search for popular keywords from other videos that have a lot of traction. Find a video or channel that has high-quality videos and check to see what keywords they are tagging their videos with. You can also see a channel’s most popular videos by sorting by “popular” inside their channel. There are also FREE tools out there to help you target your potential audience.
Kparser. Kparser allows you to limit your searches per platform, choosing YouTube searches.
Keyword Tool. Keyword Tool offers keyword suggestions related exclusively to YouTube as well.
Wordtracker. Wordtracker’s free trial version gives keyword researchers a lot of functionality without any commitment, including YouTube databases.
Remember, when doing your keyword research, you should think outside the box and always put yourself in the mind of your target audience. You want to use your YouTube keyword research to build a unique keyword strategy, specifically tailored to your jewelry brand.
***Join the Conversation: Do you have a keyword strategy for your videos? Share with us on our Jewelers Conquering the Digital World group. ***