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Why You Should Keep Your LinkedIn Profile Updated

Jul 08, 2019Dana E. , Diamond Specialist & Communications Manager Overview of the Fancy Color Diamond Market

Is your business on LinkedIn? Not too much attention is given to LinkedIn, as far as digital marketing efforts goes, but it’s definitely not to be neglected. After all, the social media platform has over 500 million users. So, here’s why you should keep it updated:

Attract Attention

Maintaining an updated profile attracts attention and can help you gain traction. Make sure your profile is SEO-friendly and incorporates keywords people looking for jewelry professionals would search for.

Build Credibility

LinkedIn is a great platform for showing off your skills and expertise in the jewelry industry. Ask people to leave endorsements and recommendations on your profile. You want to stand out when potential customers visit your profile.

Expand Your Network

Networking is key on LinkedIn. This is your opportunity to network and expands your reach to attract new clientele. The more people you know, the greater the reach you will have.

Become an Industry Leader

You have great knowledge when it comes to the jewelry industry, so start showing it off. Share articles, post and leave comments on industry content. Show that you’re up on the latest trends and changes in the industry. Make yourself an industry leader.

Here is my Linkedin profile:  Add me to your network :)

***Join the Conversation: Are you positioning yourself on LinkedIn as a jewelry industry leader? Share with us on our Jewelers Conquering the Digital World group. ***

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