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Best Times to Post on Instagram in 2019

Feb 04, 2019Dana E. , Diamond Specialist & Communications Manager Overview of the Fancy Color Diamond Market


If you’re looking for higher engagement and an increase in the number of views your pictures receive on Instagram, you might want to consider WHEN you’re posting. The time you post actually plays a big part in your followers seeing your posts, and you want to make sure they are seeing your posts!

Best Times of the Day to Post

Over 12 million IG accounts were analyzed by the company, Later, as they pinpointed the top 3 best times to post on Instagram each day. Here is what they came up with (Eastern Standard Time):


And if you want to get even better results, you can use your IG analytic tools to find out exactly when you’re followers are most active on IG. You have to make sure your IG account is a business account because analytics only works with business accounts.

Instagram Insights provides you with information on your account activity, content posted and audience. Once you’re inside your audience insights, you’ll be able to see the hours and days that your specific followers are most active. This will also give you a greater idea of when to post, according to your followers activities.

Hopefully, these tips will help you get higher engagement and more followers!

***Join the Conversation: Do you strategically time your Instagram posts or are you a random poster? Share with us on our Jewelers Conquering the Digital World group. ***


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